Following on from last month when we introduced you to a new company and their logo (click here for a reminder). We have been asked to produce a website with the same style and aesthetics. Producing bright, punchy graphics always feels like it should be easier that it actually is; often it can be more difficult than some of the more staid briefs we have.
This case was no exception. As the logo was already established it certainly gave us some direction but finding the balance between showing the pertinent copy and  the bold graphics took some finessing. The cherry on the cake - as it were - is Martin’s suitcase tag animation, (best seen here) as it adds a feature that engages the viewer and prompts the all-important 'click through'.